LATEST NEWS

THE HOUSE OF FASHION BOOK It is with great pride and emotion that we share with you the release of the official The House of Fashion 2025 book   — a project born from passion, effort, and teamwork that brought together so many talented people under one vision. The House of Fashion  was created to celebrate art in all its forms: the precision of hairdressing, the creativity of makeup, the elegance of modeling, and the dedication of everyone working behind the scenes. Each prof

✨ DJ Tony Bianchi — Energy, Rhythm, and Innovation in Portugal’s Music Scene ✨ DJ Tony Bianchi brings charisma, passion, and an unmistakable sense of rhythm to every performance. Known for his dynamic sets and ability to connect with diverse audiences, he has become a standout figure in Portugal’s nightlife and event scene. Renowned for blending styles with precision and creativity, Tony transforms each moment behind the decks into a unique experience — whether at exclusive

THE HOUSE OF FASHION 2025: PORTUGAL’S GRAND STAGE FOR INTERNATIONAL FASHION On November 15th , Santo Tirso  will transform into the capital of fashion with the arrival of THE HOUSE OF FASHION , organized by IMC MODELS AGENCY , and set to take place at the iconic Fábrica de Santo Thyrso . An exclusive gathering that promises to unite creativity, talent, and global visibility under one roof. With outstanding production quality and a lineup that positions Portugal on the map of

✨ Daniela Pinho — Talent and Innovation in Portugal’s Beauty Scene ✨ Daniela Pinho brings creativity, precision, and a personalized touch to every client she works with. Known for her artistic vision and dedication to enhancing confidence through makeup, she has become a trusted name in the Portuguese beauty scene. She currently works at Liz Studio (@ liziapp.studio ), located at Rua do Godinho, nº 720, Sala 3, in Matosinhos, where she provides professional and tailored mak

✨ Mariana Kravchenko — Expertise and Creativity in Hair Design ✨ With over 15 years of experience as a hairstylist and colorist, Mariana Kravchenko  has built a career marked by skill, precision, and a deep passion for hair artistry. Trained in hair coloring at a prestigious academy in Vilnius, she specializes in a wide range of color techniques, cuts, and hairstyles, always tailoring each service to the client’s personality and style. Mariana began her professional journe

✨ Caroline Chagas — Bridal & Hairstyle Specialist Elevating Wedding Beauty  ✨ With a dedicated career in bridal hairstyling, Caroline Chagas  brings elegance, precision, and a deeply personal touch to every bride’s special day. Known for her bespoke approach, she combines creative flair with flawless technique to create styles that reflect each client’s personality and vision. Based in Porto , Caroline works mainly with bridal parties, delivering refined up-dos, cascading w

Founded in 1900, the Associação dos Cabeleireiros de Portugal (ACP) , led by President Mr. Fernando Sousa  with the support of Dr. Cristina Ferreira , is one of the most respected entities in the Portuguese beauty industry. For many years, ACP has been a trusted partner of IMC Models , providing the expert production teams responsible for creating the signature hair looks for our models at fashion events. These teams bring together both talented recent graduates from HairScho